The Media Career Programme (MCP)
Predict the future by creating it
Here's what Senior Media Professionals are doing differently to land roles within 54 days
What is the MCP?
Unlike traditional job search methods that rely on advertised positions, our programme teaches you how to access the "hidden market" where 80-85% of senior roles are actually filled.
Through proven recruitment strategies, personalised coaching, and industry mentorship, we've helped over 100 professionals secure their dream roles, typically within 8-10 weeks.
What's Included:
Strategic positioning & personal branding - Transform your experience into a compelling value proposition
Custom market mapping - Your personalized Dream 100 list of target companies with key contacts
Advanced outreach strategies - Proven methods to secure meetings before roles are advertised
Expert interview coaching - Navigate senior-level interviews and salary negotiations with confidence
Weekly group coaching - Ongoing support and accountability with like-minded professionals
Industry mentorship - Access to senior leaders who understand what hiring managers really want
Complete optimization - CV, LinkedIn, and personal brand makeover using proven templates
Access to a vibrant community of likeminded individuals - Access for 12 months
1-1 sessions with Cheryl
"The Media Career Programme is a comprehensive strategic career development system designed specifically for mid-to-senior media professionals who want to secure their next role quickly and strategically."
What does a DREAM job look like for you?
Here's Liannes experience of working within the Media Career Programme and landing her dream job after working directly with Cheryl.
Coaching reviews
Discover what people think about The Media Career Programme
I really valued Cheryl's advice, enthusiasm and expertise in a recent career review session. She's so well connected and knowledgable within the TV and media landscape, and was full of effective ideas and suggestions for helping me improve my CV and visibility for future opportunities. Professional, passionate, engaging, trustworthy - I'd highly recommend.
Mark Espley
I contacted Cheryl to get some support to find work. During our session I received a lot of useful advice on how to position myself in various industries and perform effective job searches. Cheryl's unique perspective as a recruiter in the Media industry was invaluable and her strategic outlook made me think about things in a business sense. I would highly recommend Cheryl's one-to-one coaching services.
Caryl Jones
★★★★★
★★★★★
Why Cheryl?
Former Head of TV and Journalist, Cheryl has spent the last 5 years as a recruitment agency owner in the creative industries.
Her experience in the industry as a 'talent' but now on the other side as a recruitment agency owner makes her invaluable to anyone looking for a new job or change in their career.
200+
20+
Years industry experience
Happy coaching clients
COACHES / MENTORS
TOM SWEENEY
Tom Sweeney is a Global VP of Influencer at Brainlabs. He is an award-winning leader in social media and community management, bringing his vast experience in building impactful campaigns and fostering commercial success within the digital landscape. His expertise, particularly in the rapidly evolving world of influencer marketing and personal branding, will provide our MCP members with invaluable strategic insights and practical guidance as they embark on their professional journeys.
CHRIS REDMOND
Chris Redmond is at the forefront of the talent economy in streaming and digital media, leading an active global community of over 1,800 streaming professionals across 65 countries.
Chris has revolutionised recruitment by leveraging AI-generated psychometric evaluations and comprehensive digital shortlists, moving far beyond traditional methods. As the host of the OTTRED Spotlight podcast, he brings invaluable insights from conversations with global industry leaders.
We are thrilled to have these two amazing coaches/mentors as part of the Media Career Programme.
1-1 Personal Strategic coaching
DONT TAKE MY WORD FOR IT...
Gion-Men is a highly experienced multilingual designer and an influential leader in creative marketing and communications, boasting over 20 years in the industry.
He graduated the MCP after securing his dream job within 6 weeks.
Watch what Gion-Men says about working with Cheryl and the Media Career Programme
★★★★★
I booked Cheryl for a career development coaching call and it was wonderful. It was a very productive chat full of insights on how to boost my visibility in LinkedIn and how to make myself more "appealing" on the eyes of the recruiters. Also, she taught me to use different tools that were a completely revelation on how to make changes in my cv and how to search and write to companies I am interested in. Thank you Cheryl!
- Alvaro Montenegro
Fantastic experience working with Cheryl to develop my presence as a creative professional. My confidence in navigating the creative job market has greatly improved, and her tips and tricks are brilliant for anyone seeking that extra step in job hunting!
- Marcus Ayrton
After a very long and stressful time in the market this year. Following my (many) disappointing processes, interview experiences, putting my trust in inexperienced and sometimes unreliable recruiters / headhunters. Cheryl has been a breath of fresh air and proactive, supportive during my time working with her. Her approach to prep and insight is 2nd to none. I’d highly recommend her for your own search. Or if looking to collaborate to fill a position. 👌
- Rich Staplehurst
Cheryl is an amazing sparky, intuitive firecracker! She is brilliant in her role of working with clients and finding the perfect fit. If she were a tailor every star in Hollywood would wear her to the Oscars! Her skills of working on a 1:1 basis to really get to know each persons wants, needs and character is amazing. A trusted Senior Recruiter and safe pair of hands who finds the right person for the right job and the right job for the right person. I'd work with Cheryl in a heartbeat as her journalistic skills come into play when sniffing out the talent to fit the job. Thanks Cheryl and I hope to work with you within my new role!
- Natalie Gray